Emergic: January 21, 2006 Archives

Saturday, January 21, 2006

Deconstructing the Newspaper

Newspapers waste too much money on ego, habit, and commodity news the public already knows. In an era of shrinking circulation, classified, and retail ad revenue — and in the face of shrinking audience and increasing competition — papers have to find new efficiencies and cut these expenses to concentrate instead on their real value (which, I’ll argue, is local reporting).

Newspapers also have to have the guts to stop trying to produce one-size-fits-all products that serve every possible reader and interest in one edition. When they were monoplies, newspapers tried to have something for everyone so they would attract the largest possible audience and assure their status as the marketplaces in their markets. But today, that can be terribly inefficient: What is the real cost of maintaining stock tables for the few readers who still use them in print? More on that below.

And newspapers have to take an even more frightening step: They need to start driving readers from print to online.

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There's an article on rediff.com (http://in.rediff.com/news/2006/jan/19spec1.htm) about the possiblity of newspapers becoming extinct. The article claims that the online medium (blogs, wikis, message boards) is driving newspapers out of circulation.

In this post (http://www.rahulgaitonde.org/blog/2006/01/internet-doesnt-threaten-indian.html), I examine the threat to newspapers in the Indian context - and conclude that the real threat is from 24x7 English and regional-language TV news channels.

From the post:

"The real threat to newspapers is from Television. From the 24x7 news channels in most major regional languages, and English and Hindi, of course. From the fierce competition among them to provide up-to-the-second updates on everything from cricket scores to the stock market to politics.

The usage model I'm increasingly seeing is: most folks catch up on news throughout the day via TV - or at least in the morning and then during prime time. (which is why the 9PM news bulletin is such a big deal). The next morning they don't want to see the same news again, this time in print - they've already seen that.

What they want is analyses and opinion pieces with regard to that piece of news. They want special reports on a range of topics. Something to complement what they've already seen on TV the previous day. That's the challenge before newspapers today. Content matters more now. I realise that I'll probably be raising a few hackles here - given readers' loyalty to newspapers - but the Indian Express seems to be gaining in popularity and readership over the past year. It's got to do both with the steady improvement in the op-ed section of IE, and the gradual but unmistakable tabloidization of the Times of India. The newspaper is taking the place of the "weeklies" that used to dominate this kind of print content in the 80s and 90s - they're becoming "dailies" in a different sense."

Posted by Rahul Gaitonde

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Posted by Mr Djady

The All in One Phone Concept

textually.org writes about a concept envisioned by designer Dima Komissarov:

The device in size of a credit card 54x85,6 mm will replace all those. Moreover it can work as:

-- Video phone. Before making a call you can choose an operator of a mobile communication.

-- All credit and discount cards that you have. The built in program will prompt an optimum variant for discounts at the given payment place.

-- A remote control for any device. It can simultaneously display a teleschedule and recommendations of your favourite site.

-- Keys from doors of houses and cars you have an authorization to.

-- GPS-system that can automatically upload aerial photos from the Internet.

-- Library, video- and music shop. You can read, listen to and watch all that at your choice. Go to a public online library or buy all that you want in any shop of the world.

-- Gaming device with support of network gaming (remember that you have a GPS and the virtual reality becomes quite real).

-- Even your computer that works with any operational system that is being uploaded through the Internet.

-- For any actions connected with safety (payment, opening of a door, ...) the device authorizes you by reading your fingerprints.

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I want this ! What can i order one :)

Posted by shiv

3-D Software

WSJ writes:

Standing on a street corner in Shanghai, you're tired and thirsty after a day of sightseeing. You could really use a Starbucks coffee.

In a few years, you won't have to worry about directions to the coffee seller's nearest location. Instead, you'll check your favorite electronic communications device. Computer software will display a virtual, three-dimensional view on the screen that duplicates your actual surroundings, and with the help of a global-positioning system, guide you to your destination, one step at a time.

Though still some time away from reaching consumers' hands, the door to a tool that puts users on the 3-D map is opening wider these days. Google Inc.'s GoogleEarth, and Microsoft Corp.'s Live Local Web sites already offer three-dimensional views of certain cities. These cityscapes are just beginning to make use of a technology called 3D Situational Awareness that combines aerial photographs with ground-level pictures or videos and adds computer-generated details.

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